Fairway Forward runs your entire student acquisition system — ads, booking, and follow-up — so qualified golfers land on your tee ready for a free swing evaluation, and leave signed to a coaching plan.
We run the entire acquisition funnel under your brand. Each marker below is one step closer to the pin — a signed coaching plan.
Targeted local campaigns offering a free swing evaluation — creative, copy, and budget managed by us.
Landing page, scheduling, and automated SMS/email follow-up so no lead goes cold. You get a full calendar, not a spreadsheet.
45 minutes doing what you do best. We arm you with the student's goals and level before they arrive.
Evaluations convert into your $750–$4,000 coaching programs. We track every close so you see exact ROI.
The Partner Model: a $995/mo base covers the full system, and we earn 20% of the packages we close for you — so we only win when you do. You coach; we handle everything between a stranger and a signed student.
Meta and Google campaigns built, launched, and optimized weekly for your area and availability.
Landing page, booking calendar, and reminder sequences built under your name — you own the assets.
Automated SMS and email nurture so evaluations actually show up. No-show rate managed, not ignored.
A proven evaluation-to-plan conversation framework, so the free session naturally leads to a paid program.
Leads, cost per booking, show rate, and closes in one simple scorecard. You always know your numbers.
We onboard a maximum of three coaches at a time so every account gets real attention. When the cohort is full, a waitlist opens.
No long contracts to hide behind. If the funnel doesn't put qualified golfers on your lesson tee in the first month, you don't pay for the next one until it does.
Apply for the next cohortSample 30-day performance across active coach accounts. Your numbers will vary with market, availability, and price point.
* Illustrative figures for layout — replace with your live campaign data before launch.
Tell us about your coaching business. If it's a fit, we'll walk you through the full funnel on a 20-minute strategy call — including live numbers from current accounts.
Three spots per cohort. Applications reviewed within 48 hours.
Our Partner Model is $995/mo base plus 20% of the packages our team closes for you (10% on renewals we handle) — your own referrals and walk-ins stay 100% yours. Ad spend is separate and paid by you directly to the ad platforms, so you control every dollar. Prefer a flat fee? A no-commission option exists too — we cover both on the strategy call. Either way, one core package close covers the base.
You do, directly to Meta or Google, so you always own the account and see every dollar. We set budgets with you before anything launches — nothing is spent without your sign-off.
If we don't book at least 10 qualified evaluations onto your calendar in your first 30 days, your next month's management fee is waived until we hit that number. It's written into the agreement, not just the website.
Run the evaluations and coach. We handle ads, landing pages, booking, reminders, and follow-up. The one thing we'll ask for up front: an hour for onboarding and a few photos/clips of you at your facility for ad creative.
Every account gets weekly optimization and direct communication. Capping the cohort keeps that real. When spots fill, applications go to a waitlist for the next opening.
Not right now. The funnel, creative, and close framework are built specifically for golf instruction — that focus is why it works.